In today's episode the guys talk about why Impactors and a few people that we work with that are truly on a mission that will impact the world. Cory Carter and Ron Cool are on a mission to help you gain more VISIBILITY, gain more TRAFFIC and ultimately help you gain more SALES! Cory and Ron have over 40 years of combined experience helping people achieve results that people didn’t believe that they could achieve before. The IMPACTORS podcasts is a place where you can get a daily tip, trick and action that you can take to move your business forward. Every episode will be quick and to the point with our no BS, no Fluff conversations that we will have here on the show. When you are ready for more impact check out the IMPACTORS mastermind https://impactorsmastermind.com In this mastermind we meet once a week. We break the hour into three parts. One third a weekly training. One third one business owner is on a hot seat deep diving their business and one third going through wins and opportunities with the group. We train on all things related to increasing visibility, traffic and sales for each business and dissecting all the goals and steps a person must take to achieve the results that they want to achieve. If you have any questions connect with us every where: https://follow.cool https://coryecarter.com
In today's episode the guys talk about why Impactors and a few people that we work with that are truly on a mission that will impact the world.
Cory Carter and Ron Cool are on a mission to help you gain more VISIBILITY, gain more TRAFFIC and ultimately help you gain more SALES! Cory and Ron have over 40 years of combined experience helping people achieve results that people didn’t believe that they could achieve before.
The IMPACTORS podcasts is a place where you can get a daily tip, trick and action that you can take to move your business forward. Every episode will be quick and to the point with our no BS, no Fluff conversations that we will have here on the show.
When you are ready for more impact check out the IMPACTORS mastermind https://impactorsmastermind.com
In this mastermind we meet once a week. We break the hour into three parts. One third a weekly training. One third one business owner is on a hot seat deep diving their business and one third going through wins and opportunities with the group. We train on all things related to increasing visibility, traffic and sales for each business and dissecting all the goals and steps a person must take to achieve the results that they want to achieve.
If you have any questions connect with us every where:
https://follow.cool
https://coryecarter.com
[00:00:00] CORY: [00:00:00] Welcome to the impactors podcast. I'm Cory Carter and
[00:00:04] RON: [00:00:04] I'm Ron. Cool.
[00:00:05]CORY: [00:00:05] And we are the owners and founders of hindsight hacking media
agency, podcast, funnels, graphics, and more head on over to get hhm.com to learn more.
[00:00:15] RON: [00:00:15] Guys, we created this podcast to help you go create an impact
today. Not tomorrow, not yesterday. Today.
[00:00:21] We're taking all the fluff, all the BS out so you can go create anywhere.
[00:00:31] CORY: [00:00:31] And today's topic is
[00:00:33] RON: [00:00:33] why impactors.
[00:00:34] CORY: [00:00:34] All right, everybody welcome to impact yours. And Ron, I am so
excited that this show is geQng off the ground. I know we've been talking about impact for
awhile. I know in our trailer, we kind of talked about impact a liRle bit of why, but let's go
deeper because.
[00:00:52] This has changed how we find people we work with. This has changed how we go
about the day to day. [00:01:00] And in regards to, if you don't have a message or have a
tribe of people that you're trying to impact in a posiTve way, like we don't even talk. Right.
[00:01:09] RON: [00:01:09] No.
[00:01:09]CORY: [00:01:09] Like, and it makes us enjoy preRy much everybody we work with.
[00:01:14] RON: [00:01:14] Yeah. Well, I think we have to go back to explain why there was,
we found ourselves. We started this business and we were aRracTng people that, you know,
we were excited about it at first and then we just weren't vibing right. And were like, what is
going on? Can they fire us, please? That'd be awesome.
[00:01:33] Right. And I mean that in the nicest way, because that's easiest way to break up
[00:01:37]CORY: [00:01:37] a quote could be Ron. Cool. will this client, please fire me.
[00:01:42] RON: [00:01:42] Yeah. It's just easier. Right. So we had to really figure it out. Why
we're doing the business. Right. And we had to change how we were communicaTng in the
world of this podcast and everything we were [00:02:00] doing.
[00:02:00] And it was really about what are people doing with the money that they're
making. Right. I mean, let's just call it out. If you're in business, just to make money,
everyone needs to make money. There's goRa be something more, especially those were the
people we wanted around us. Right. So if they weren't.
[00:02:17] Trying to do something with the money they were making are making an impact
in their tribe. It just wasn't the right people we wanted to surround ourself with. So we had
to make a change.
[00:02:30] CORY: [00:02:30] Yeah. 100%. And it was amazing. Like the moment we made this
decision, we started aRracTng the right people. The moment we didn't even have to like
really put it out.
[00:02:42] In wriTng anywhere. We didn't have to go tell people like, no, sorry. You're you
don't have a message. You're not trying to impact the world. We're not going to work with
you. Like we literally just had to make that decision and the universe started providing
[00:02:56] RON: [00:02:56] yeah, it wascrazy
[00:02:57] CORY: [00:02:57] and it was preRy [00:03:00] crazy but just to go backwards a
liRle bit for us, I remember in 2019 as we transiToned from our in-person to our online.
[00:03:10] Style of business.
[00:03:12] RON: [00:03:12] Right.
[00:03:12] CORY: [00:03:12] We didn't know exactly who we want them to serve. And we
wanted to serve a ton of people in many different ways. Right. And so we were stuck in that
liRle hamster wheel and then it's like, you know, certain people wanTng to pay us and we're
like, yeah, sure, come on.
[00:03:26] RON: [00:03:26] Right.
[00:03:27] CORY: [00:03:27] Right.
[00:03:27]And it was, for us, it wasn't necessarily about just the money, but it was about
finding a way to do business online. And so it was kinda. Crazy that we were able to make
that switch and really figure out how we wanted to serve the right people. So it's just so
funny how the world turns that way.
[00:03:47] And so now, as we talk to people, you know, you can tell if somebody. Primary
goal is money. Like, again, like you said, everybody needs money. You need roof, a roof over
your head. You need [00:04:00] money on the table. You need, you know, all that, some of
the things. So if you're in business, I get it. You're in it for money.
[00:04:08] But there's, it's so crazy how much deeper the messaging can go for the right
things, like do things the right way and we will go. And so I don't know if we should, or if
there's any couple of our clients, we want to. Bring up just because of, or people that we've
worked with because of the message that they've brought.
[00:04:29] Right? Like there's so many good messages of people that we are surrounded
with now that it's cool. They talk about it a liRle bit. There's not one specifically. I want to see
who you talk about.
[00:04:39]RON: [00:04:39] I there's like four that instantly come to mind. The first one is Joy.
Right. So we have a lady who is a police officer and she is trying to create a new culture.
[00:04:52] In the police departments, which we know we need. Right. And she's created this
amazing program that she has. She goes and speaks and [00:05:00] teaches culture and
understanding how things need to change in the police department from her point of view,
which is a police officer who was African-American right. Like it's a vital thing that she's
trying to create an impact.
[00:05:15] And I know she will. I'll give one more and then I'll let you. So then that makes it
harder for you. So the other one are the Keens, right? Like we've been working with them for
awhile and we know they will absolutely change the planet when it comes to people that
have special needs children or just children in general, like how they approach parenTng is
phenominal.
[00:05:40]CORY: [00:05:40] Yeah. 100%. So you didn't take either one, like I was not going to
talk about either one of those too.
[00:05:46] RON: [00:05:46] That's exciTng.
[00:05:47] CORY: [00:05:47] That is surprising actually. Yeah but as you bring them up, but
like, it just brings a smile to my face, to think about the impact. That joy and the impacts that
the Keens are going to make.
[00:05:57]And so, if joy, if [00:06:00] you listen to this ever thank you for being around and
Steve and KaTe, if you listen to this ever, you know, we appreciate your family and our world.
And so this is fun. This is fun to talk about. All right. And so the one I was going to bring. Is
Sarah, right? Like Sarah is, she has struggled with Lyme disease and so much so like she, she
wasn't even able to get out of bed at one point in her life, not knowing how like this disease
is such a struggle.
[00:06:30]And so I knew nothing about Lyme disease before Sarah came into our world and
Sarah runs a podcast called Lymevoice.. Course she's been doing it for five years now and or
five plus years now. And just helping people kind of manage, you know, whether it be from
guests that have had Lyme disease or guests, doctors that are helping find new cures and
new ways to manage and all the different things, because Lyme disease is like this number
one disease that actually [00:07:00] imitates all the other things in the world.
[00:07:01] And so it's just so hard to idenTfy and. And you know, such a crazy world that
these people have to live in and fight through. And so Sarah helps people daily, you know, in
that world and so much, and we're involved now so much more that she's got some new
thing in the works and some new ways to help impact people including herself, right?
[00:07:23] Like, let's not forget she's going to impact herself in this posiTve way. And so like
that. Because of her message like you and I, we actually went to her with a proposal that we
almost begged her to not say no, in a sense of like, we went so crazy, like this is not going to
make us any money. Like, this is just because we want to make sure your message gets out in
the world because the world needs it.
[00:07:48] And so, yeah, like it's just, that is so, you know, some of the cool things. By us
making this decision to only work with people that are out to make an impact, [00:08:00]
have allowed us to be around and surround ourselves with so many amazing, incredible
individuals.
[00:08:05] RON: [00:08:05] So true. So true.
[00:08:07] CORY: [00:08:07] So, all right.
[00:08:08] Welcome to the impactors podcast.
[00:08:11] This is going to be a lot of fun. We are going to give you things to be able to take
out to your business, right? Like we're going to give people a liRle Tps, a liRle acTon steps,
liRle things, 5, 10, 15 minutes long. Daily, right. Seven days a week, expect a new download,
expect a new episode. Right. And we'll, you know, definitely we'll take messages.
[00:08:33] If people want us to talk about a certain subject. If people, you know, we don't
really plan to do guests, but may who knows maybe we'll bring on a Sarah or a joy or a Steve
or a KaTe, and actually talk about how they're impacTng the world as well. Like that could be
a fun segment, but ulTmately, I mean, the show is designed.
[00:08:51] To allow you the business owner to go make an impact in your business and your
world with your tribe. I'm just, I'm super excited. Ron, how about you?
[00:09:00] [00:08:59] RON: [00:08:59] I'm so stoked. I think this has been a couple of years in
the making the show, so I'm just excited. It's actually out there. No fluff, no BS. Just impact.
Go make some..
[00:09:09] CORY: [00:09:09] Thank you so much for listening to today's episode. If you want
to learn more head on over to impactors mastermind.com, we have a special group waiTng
just for you,
[00:09:21] RON: [00:09:21] Guys. Why are you sTll listening to this? Get off your phone. Go create an impact today.